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Dog House Adoptions
Designed in Adobe Illustrator,
Adobe Photoshop, and Adobe Indesign
Designed in Branding and Identity Systems 334, we were assigned to re-brand a non-profit organization, and I chose Dog House Adoptions to rebrand to appeal to a target audience of soon-to-be dog owners.
In the original logo, Dog House Adoptions contained four different typefaces, each varying in size. In the redesigned logo, I chose to condense the typeface to only two, with a nice bold display font, complemented with a san-serif type. The new logo also contains a graphic of a dog with a dog house to represent a future home soon to come.
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